Nordic inspiration on Instagram

How do you like your Nordic Inspiration? With wholehearted minimalism and functionality? Or filled with colourful Josef Frank textiles from the 40s?

Having come back from Stockholm recently it’s probably unsurprising to hear that I’m full of Nordic inspiration. You might be wondering what’s the difference between Scandinavian and Nordic? It’s not a silly question, my husband asked me the same thing. For most people “Scandinavian” and “Nordic” are seen as fairly interchangeable, but there is a difference. Nordic is generally used to refer to the grouping of Norway, Sweden, Finland, Denmark, Iceland, and the Faroe Islands. AND Depending on who you speak with, this term also refers to Greenland. Why is this important? Scandinavian and Danish design had it’s eureka moment in the 1930s and 40s but it flourished in the Nordic region being adapted and developed further. The enduring appeal of Nordic design is often attributed to its simplicity, minimalist approach, and the quality of its materials. I think that’s an oversimplification personally. I feel its much more about the intrinsic honesty of the material that is used and respecting that it isn’t necessary to have “more” all the time. In the Nordic countries, people don’t replace their furniture constantly, they buy better-quality items less often. When purchases are made, they’re environmentally and ethically conscious rather than trend-driven, sustainable is wholly part of the Scandinavian way of life.

New Nordic, Soft Nordic, and Nordic Minimalism are terms you’ll see bandied around on Instagram. Often categorised visually as the use of natural materials, pale colours, and minimalist shapes in open-plan interiors, Nordic inspiration isn’t just white walls though. A quiet palette might be de rigueur but when you get up close and personal with Nordic design colour does make an appearance. Pattern though is mostly absent unless you’re a devotee to the beautiful fabrics of Josef Frank – see my Svenskt Tenn post here. So for February, I bring you my Nordic inspiration from Instagram. I’d love to know if you’re a fan? Do you follow these people on Instagram? Or maybe you have a wonderfully Nordic inspired home? Let me know!

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Office love.. #lottaagatoninteriors

A post shared by Lotta Agaton Interiors (@lottaagatoninteriors) on

Nordic inspiration on Instagram, Scandinavian Design, Nordic design, Nordic interiors, Hello Peagreen, Interiors blogger

I hope you’ve enjoyed this Nordic inspiration found on Instagram if you’d like to see more from my Instagram series take a look here. AND if you’d like to see more from Stockholm Furniture and Light Fair click here.

The last image is the Apiales chandelier by Nuura. Photography by Nuura.

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11 Comments

  1. February 24, 2019 / 7:49 pm

    A gorgeous selection of account Mary, I love the textures and soft neutrals throughout.

  2. February 24, 2019 / 9:34 pm

    Oh wow some absolutely beautiful homes there! I’d love to rip everything out of my home and start again with a Nordic look!

  3. February 24, 2019 / 10:51 pm

    This looks like an Interior Trend that has staying power. It will be interesting how they will keep it fresh with different variations going forward.

  4. February 25, 2019 / 11:33 am

    So glad you brought this up as asking the difference between Nordic and Scandinavian would have been a question I wanted to ask but felt silly to voice

  5. February 25, 2019 / 12:58 pm

    I’m a huge fan of Nordic design — I love how it offers a clean, fresh foundation for any home and it can then be up to you to incorporate colour as you wish. Arguably, should everyone start off with a Nordic palette and work from there?

  6. Donna Ford
    February 25, 2019 / 1:57 pm

    You’re right, there is a simple authenticity that still has a lot of creativity! I love the new nordic that is full of colour. On another note I might be off to Copenhagen in April. Any tips?

  7. February 26, 2019 / 7:25 am

    Some gorgeously inspiring ones to follow there! Great guide. Thanks for sharing x

  8. February 26, 2019 / 9:15 pm

    Some beautiful accounts here. I will defenitely give them a follow. These may not be my first choices when it comes to style but I always admire designs like theses ones… so sophisticated but yet very simple and easy to live in I imagine. 😊

  9. Nicola Capper
    March 2, 2019 / 8:20 am

    Could this be my favourite post of 2019?!? Thanks Mary for helping me discover even more amazing Nordic homes x

  10. March 2, 2019 / 9:58 am

    Wow, some really beautiful inspiration here Mary and some fab accounts to follow! I really love this style and even though I’d never be able to carry it off in my own home (we have too much stuff and I like colour and pattern), it’s really refreshing to see how the materials used are the stars of the show.

  11. March 19, 2019 / 2:36 pm

    Look at the minimal furniture. It reminds me of an age-old simplicity dwelling in the lifestyle.

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